© Paul Gallagher 2010 Contact: paulmgallagher@me.com
© Paul Gallagher 2010 Contact: paulmgallagher@me.com
Paul Gallagher
+44 (0) 7753 208 432







Strategy Design Web Print
Case Study 1
DEC Annual Report
Disasters Emergency Committee / Trustees’ Annual Report & Accounts
The DEC is one of the world’s leading experts in fundraising for humanitarian crises. This year’s annual report revealed their unique processes for managing successful fundraising appeals, and sustaining on-going engagement from a network of vital high-value supporters in media and government.
Additionally, an interactive version of the report was created to reach the DEC’s supporters and donors around the world.
In the event of a major emergency overseas, the DEC launches and co-ordinates a high-profile, national appeal for public donations to provide relief for people in urgent need.
An interactive version summary of the report as an e-Christmas card.
For the last number of years we have assisted the DEC to build communications to enhance their reputation in the international development sector.
Graphic icons and stats summarise headline achievements
Maps and facts for quick overview of appeal contexts
Contributions from DEC member agencies and media agencies

Freelance / Associates